I remember the first dollar we made with our beauty business.  I’d made a batch of bath salts and found some pretty jars online to package them in.  My labels were made of card stock paper and tied around the neck of the bottle with different color ribbons to represent the different  scents.  I was selling lingerie at the time and it was around Valentine’s Day and a friend who often called me the scent queen asked me to put together something special for his wife.

I knew her personally and knew her size and what she liked in scents but I’d never asked either of them to buy my products.  I filled his request and when he picked it up he was with another male friend who saw it and liked it.  He asked me if I’d prepare a gift similar to the one our friend had picked up for his wife.

Of course I did. My first dollar turned out to be  $250 and that’s because lingerie was added to the mix.  It was a creative move on my part because I knew that there wives liked my lingerie and the bath salts along with a body wash (hand made label) and a non traditional container were the key.  Each of them had to pay me $125  for the contents and my creativity.  These were special containers and time and energy went into the creation of the gift.

Did I celebrate?  You bet I did.  I knew then that I could sell beauty products.  We’ve discontinued the lingerie because I learned that I had a passion for beauty products.  Skin care has become my focus and love.

So when you make your first dollar, jump for joy.  This will be the beginning of learning how to scale your business to the point of making thousands, even millions.  Estee Lauder did!!

To Your Success!

Juliette & Robert

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Education and Implementation are the Keys to Success In Your Beauty Business

February 25, 2010

If you’re going to market your business online, you will be doing what is known as direct sales.  You will need to educate yourself on what direct sales is all about.  Your will be on a learning curve because without the knowledge of how to market and sell to your clients you will have no [...]

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February 15, 2010

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What Business Are You In?

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I used to get asked this question all the time, what business are you in?  This was a tough one for me to answer for a long time.  I thought I was in the skin care business, the beauty business, the bath & body business and even though I sold all of these products this [...]

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8 Essential Things You Must Know Inorder To Have A Successful Online Beauty Business

January 28, 2010

One of our Mentors gave Us a list of Six areas that we would need to understand the basics of if we wanted to have a Successful Online Beauty Business.  We’d like to share them with you in addition to Two more that were since added.
We’ve learned over the years that all of these Essentials [...]

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Spread The Word with Viral Marketing/Social Media

January 24, 2010

Viral Marketing allows you to exponentially increase your visibility online.  Social Media allows you to do the same thing.  They are terms used to spread the word about your newletters, your blog post, your beauty product …. you name it.
Much like a flu virus, OK not the best analogy but you get the idea, these [...]

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Is Education the Key in Running Your Online Beauty Business?

January 17, 2010

We’re often taught that Education is the key.  This is a true statement.  But sometimes that Education is made to be so complicated that we get frustrated.  What’s plain or simple to one person is often confusing and darn right mind boggling to another.
Trying to get an Education on how to sell your product on [...]

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Avoid Costly Mistakes When Getting Referrals for an Outsourcing Job

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